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Best life insurance for new parents

Updated Mar 25, 2024

Few experiences for a family are as meaningful as the birth of a child. If you are a new parent, you know there are both joys and challenges in caring for a new life. Your responsibility to your child means many things—from midnight feedings to seemingly endless diaper changes—but one of your most important charges is to ensure that your child is financially protected from hardship. To ensure this, many families consider life insurance a crucial tool. A robust life insurance policy can give you peace of mind knowing that your young one will be protected if the worst happens. Bankrate's resources can help you make the right decision for a policy for your growing family.

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Powered by HomeInsurance.com (NPN: 8781838)

Advertising disclosure
This advertising widget is powered by HomeInsurance.com, a licensed insurance producer (NPN: 8781838) and a corporate affiliate of Bankrate. The offers and clickable links that appear on this advertisement are from companies that compensate Homeinsurance.com LLC in different ways. The compensation received and other factors, such as your location, may impact what ads and links appear, and how, where, and in what order they appear. While we seek to provide a wide range of offers, we do not include every product or service that may be available to you as a consumer. We strive to keep our information accurate and up-to-date, but some information may not be current. Your actual offer terms from an advertiser may be different than the offer terms on this widget. All offers may be subject to additional terms and conditions of the advertiser.

This advertising widget is powered by HomeInsurance.com, a licensed insurance producer (NPN: 8781838) and a corporate affiliate of Bankrate. HomeInsurance.com LLC services are only available in states where it is licensed and insurance coverage through HomeInsurance.com may not be available in all states. All insurance products are governed by the terms in the applicable insurance policy, and all related decisions (such as approval for coverage, premiums, commissions and fees) and policy obligations are the sole responsibility of the underwriting insurer. The information on this site does not modify any insurance policy terms in any way.

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Why new parents should get life insurance

Life insurance offers several benefits to new parents. Possibly the most important one is the payout that your beneficiary or beneficiaries would be eligible for if you were to pass away. This money will be available with no strings attached: it can be used to pay down a mortgage, pay for college tuition or meet any other financial needs. This death benefit is usually tax-free and, in most cases, allows your heirs to avoid probate so they have access to the funds when they are most needed.

If you choose to purchase permanent life insurance, there may be other benefits. These types of policies have, in addition to a death benefit, a cash value that may be a good savings option for you as part of a strategic financial plan.

Best life insurance companies for new parents

When you are ready to purchase a policy, you’ll likely be on the hunt for the right life insurance company for you and your family. Most life insurance companies will offer you similar premiums for the same policy type, so analyzing factors such as customer reviews, policies offered and consumer ratings may help you determine which are the best life insurance companies for you. Here are a few national providers that we think may be worth considering based on our analysis of customer satisfaction, coverage types, financial strength and digital tools.

Company Best for... Life insurance policy highlights
MassMutual Whole life insurance Highest possible AM Best financial strength rating

Offers seven rider options for its whole life insurance product
State Farm Term life insurance Highly rated customer service, according to J.D. Power

Also offers home and auto insurance
Guardian Policy customization Highest-possible AM Best financial strength rating

Wide variety of policy types and terms

MassMutual is our 2024 Bankrate Award winner for best whole life insurance company. The carrier scored highly in the 2023 U.S. Individual Life Insurance Study, which indicates customers are generally happy with the level of service. MassMutual's policies are also highly customizable with a long list of potential riders, including waiver of premium, accelerated death benefit and guaranteed insurability. MassMutual has a robust mobile app, which may appeal to customers who prefer to manage their policy digitally, but it does not offer online quotes.

State Farm is our 2024 Bankrate Award winner for best term life insurance, which may appeal to new parents seeking coverage until their children are financially independent. The carrier also offers permanent life insurance options. State Farm earned the highest score in J.D. Power’s Life Insurance Study, so it may be a good option for shoppers who value service. The company offers a few riders for term and permanent life, including waiver of premium and a children's life insurance benefit rider.

Offering term, whole and universal life insurance policies, Guardian also holds the highest possible AM Best rating for financial strength of A++ (Superior). Licensed to sell policies in all 50 states and Washington, D.C., Guardian scored well above average with J.D. Power for customer satisfaction. The carrier offers an extensive list of riders for its policyholders to choose from, including a waiver of premium rider and a guaranteed renewability clause. However, the carrier does not have a mobile app and does not offer auto or home insurance, so it may not be the best option for customers who value digital tools or prefer to bundle all their insurance needs with a single company.

How much life insurance for new parents need?

Life insurance may help ensure your spouse or dependents are financially secure in the event you pass away. Although you will likely want to calculate how much coverage you need based on your unique circumstances, the purpose of the payout is generally to cover anything from your mortgage payments to future education expenses for your child. However, life insurance can also cover regular expenses, dependent care, domestic work, funeral costs and unresolved debt.

In most cases, the younger and healthier you are, the more affordable your life insurance will be — which is why most experts recommend you buy life insurance when you're young if you want a policy in place and can afford to do so. Experts also suggest that you purchase coverage for both parents, even if one is a stay-at-home parent. According to a survey by salary.com, the value of a stay-at-home parent's work is $178,201 annually—if that person wasn't there, you would likely need to hire help to manage your household.

When choosing life insurance policies and coverage amounts, it may help to consider factors such as:

  • How heavily your everyday expenses rely on your salary: Are you the sole or primary provider in your family? If so, you may want to take out a life insurance policy that can provide for your family for the long term. If you primarily perform domestic tasks, you may want to take out a life insurance policy that can help pay for the costs of childcare and household management tasks.
  • Your debts: Do you have a mortgage, loans or any other debts looming? If so, you may want to take out a life insurance policy that could pay off these debts so they do not become the responsibility of your spouse or children.
  • Long-term expenses for your child: Planning for your children’s future likely includes factoring in large financial expenditures such as college tuition, braces, weddings and more. Life insurance may help ensure these items are paid for even after your death.
  • Your end-of-life planning: Funerals can be surprisingly expensive. Life insurance may be one strategy to ensure your end-of-life arrangements are paid for before you pass away. You might even consider final expense insurance.
  • The rule of 10: One common way to estimate how much life insurance you need is to multiply your household's annual salary by 10. This can be a good benchmark to start with, but the number may not be right for everyone, and you should generally consider other factors as well. It may be a good idea to work with a certified financial planner or licensed life insurance agent who can help you determine the appropriate coverage amount.

Frequently asked questions

Written by
Mary Van Keuren
Contributor, Insurance

Mary Van Keuren has written for insurance domains such as Bankrate, Coverage.com, and The Simple Dollar for the past five years, specializing in home and auto insurance. She has also written extensively for consumer websites including Reviews.com and Slumber Yard. Prior to that, she worked as a writer in academia for several decades.

Edited by Editor II, Insurance
Reviewed by Director of corporate communications, Insurance Information Institute