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UFB Direct Review 2026

Updated March 17, 2026
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At a glance

Overview

UFB Direct is an online-only bank geared toward savers looking for high yields. It offers a savings account, money market account (MMA), and a checking account (though it must be bundled with a savings or MMA account). And UFB offers a 24/7 customer support line.

Highlights:

High APY 24/7 Customer Service
4.6
Rating: 4.6 stars out of 5
Bankrate Score
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Checking

Rating: 5 stars out of 5
5.0 /5

Savings

Rating: 4.3 stars out of 5
4.3 /5

MMA

Rating: 4.1 stars out of 5
4.1 /5

Customer Experience

Rating: 4.7 stars out of 5
4.7 /5
Sponsored offers
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These are sponsored offers rated highly by us for competitive rates, fees, and minimums.

Bank logo
Member FDIC
Savings Account
3.20
%
APY
APY
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As of 3/19/2026
Rating: 4.4 stars out of 5
$0
Min. balance for APY
View offer Arrow Right Icon
Promoted offer:
Bank logo
Member FDIC
CD
4.00
%
APY
APY
Info Icon
As of 3/19/2026
Rating: 4.2 stars out of 5
$1,000
Minimum deposit
View offer Arrow Right Icon
Promoted offer: Take advantage of a competitive rate designed to accelerate growth

Overall UFB Direct pros and cons

Pros

  • Checkmark Icon

    Competitive yields on all products.

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    24/7 customer service.

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    Well-rated mobile app.

Cons

  • High monthly fee on the money market account.

  • UFB Direct frequently relaunches its savings and money market accounts with new names and new yields, which can be confusing and cause you to miss out on higher earnings.

UFB Direct banking products

UFB Portfolio Savings Account

4.3
/5
Rating: 4.3 stars out of 5
SCORE BREAKDOWN
APY offering:
3.26%
Rating: 4 stars out of 5
4/5
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Minimum deposit:
$0.00
Rating: 5 stars out of 5
5/5
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Monthly service fee:
$0.00
Rating: 5 stars out of 5
5/5
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Pros

  • Checkmark Icon

    Good APY.

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    The account charges no monthly maintenance fee.

  • Checkmark Icon

    UFB Direct allows unlimited transfers from savings.

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    The account comes with an ATM card that can be used for free cash withdrawals at over 91,000 ATMs.

  • Checkmark Icon

    Incoming wire transfers are free.

Cons

  • $5 fee for receiving paper account statements.

The UFB Direct Portfolio Savings account earns a strong APY and even comes with an ATM card for easy access to your savings, which isn’t something you often find for savings accounts.

Rate history for UFB Direct's Savings account

See how rates for this account have changed over time. Interact with the trend lines to view APY by date.

UFB Direct
APY
APY
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National average APY
How do we get this data?
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UFB Portfolio Money Market Account

4.1
/5
Rating: 4.1 stars out of 5
SCORE BREAKDOWN
APY offering:
3.26%
Rating: 5 stars out of 5
5/5
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Minimum deposit:
$0.00
Rating: 5 stars out of 5
5/5
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Monthly service fee:
$10.00
Rating: 3 stars out of 5
3/5
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Pros

  • Checkmark Icon

    The account has check-writing privileges.

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    Mobile check deposit is available.

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    All balances earn a good yield.

Cons

  • Steep monthly fee unless you keep $5,000 in the account.

The UFB Direct Portfolio Money Market account earns the same APY on all balances, which isn’t always the case for many money market accounts (which often offer tiered rates). But there’s a high minimum balance of $5,000 required to avoid the steep $10 monthly fee.

UFB Freedom Checking Account

5.0
/5
Rating: 5 stars out of 5
SCORE BREAKDOWN
Minimum deposit:
$0.00
Rating: 5 stars out of 5
5/5
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Monthly service fee:
$0.00
Rating: 5 stars out of 5
5/5
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Overdraft fees:
Good
Rating: 3 stars out of 5
3/5
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Pros

  • Checkmark Icon

    High APY.

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    Savings APY boost if you meet the requirements.

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    No minimum opening deposit requirement.

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    No monthly service fee.

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    Large fee-free network of over 90,000 ATMs.

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    Up to $10.00 in ATM fee reimbursements for using out-of-network ATMs.

Cons

  • You can’t open the account on its own.

You can earn a seriously good APY on checking at UFB but you can’t open this account on its own. You have to bundle it with the UFB savings or money market account. You can also get a boost of up to 0.20% APY on the bundled savings/MMA account but you’ll have to meet a bunch of requirements: 

  • Have at least $5,000 worth of direct deposit credits into your account to earn a  0.05% APY increase.
  • Have at least $10,000 in the linked savings or MMA account to earn another 0.10% APY increase.
  • Make at least 10 eligible debit card transactions a month in order to earn the final 0.05% APY.

Customer experience

4.7
/5
Rating: 4.7 stars out of 5
SCORE BREAKDOWN
Hours of operation:
Great
Rating: 5 stars out of 5
5/5
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Amount of customer service options:
Great
Rating: 4 stars out of 5
4/5
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Average mobile app rating:
Excellent
Rating: 5 stars out of 5
5/5
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24/7 support. Customers can call a support line that’s available 24/7, except on bank holidays, or they can reach out through an online chat feature that’s available weekdays from 8 a.m. to 5 p.m. PT. 

Highly rated mobile app. UFB Direct’s mobile banking app offers standard digital features, such as mobile deposit capture, digital verification and account transfers. It earns a high score in the Apple App and still good (but slightly lower) scores in Google Play.

Easy to find rates and fee info on the website. The bank’s website shows the APY for its accounts prominently, along with fees. You can also access FAQs and customer service info pretty easily, which is handy. 

One branch for San Diego locals. UFB Direct is an online bank but it does have one branch you can visit if you find yourself in San Diego, CA. 

History of continually launching new accounts. UFB Direct frequently relaunches its savings and money market accounts under new names, and with different yields than the ones on their current accounts. This can be confusing for current customers and keep you from earning the highest available yield. It’s a good idea to check back on UFB’s website periodically to make sure you’re still earning the highest available yield from the bank.

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The above images were last updated on November 1, 2024.

How UFB Direct compares to other banks

Compare different account types offered by UFB Direct. Annual percentage yields (APYs) shown were updated between March 12, 2026 and March 18, 2026.

Selected bank
UFB Direct savings account
UFB Direct Logo
Member FDIC
Bankrate score
Rating: 4.5 stars out of 5
4.5
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Most comparable
Bask Bank savings account
Bask Bank Logo
Member FDIC
Bankrate score
Rating: 5 stars out of 5
5.0
Info Icon
Read review
Search for or select a bank:
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Bankrate score
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Read review
APY
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3.26% 3.75%
Minimum balance for APY
$0.00 $0.00
Estimated earnings
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$1,630 $1,875
The UFB Portfolio Savings account earns a solid yield on all balances. An ATM card is available for easy access to your savings. Plus, you won’t pay a monthly service fee. Bask Bank’s Interest Savings Account earns a competitive APY, with no minimum balance requirement or monthly fees. The bank also offers a Mileage Savings Account, which allows you to earn American Airlines miles as rewards for saving money in the account.
  • This account pays a strong rate on all balances.
  • The UFB Portfolio Savings account comes with an optional ATM card.
  • The account doesn’t require a minimum deposit.
  • Bask Bank’s Interest Savings Account earns a high yield.
  • The Interest Savings Account doesn’t charge a maintenance fee or require a set minimum balance.
    N/A
  • $5 fee for paper account statements.
  • Bask charges $35 per outgoing domestic wire transfer not done online, which is steep compared to other banks.
  • Neither savings account comes with ATM access.
    N/A
APY offering:
3.26%
4/5
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Minimum deposit for APY:
$0.00
5/5
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Monthly service fee:
$0.00
5/5
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Minimum balance to avoid fee:
$0.00
5/5
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Access to funds:
Average
4/5
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Additional savings tools:
No
0/5
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APY offering:
3.75%
5/5
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Minimum deposit for APY:
$0.00
5/5
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Monthly service fee:
$0.00
5/5
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Minimum balance to avoid fee:
$0.00
5/5
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Access to funds:
Great
5/5
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Additional savings tools:
No
0/5
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Bankrate does not currently track additional product details for this bank.
UFB Direct Logo

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Review methodology

With so many financial institutions to choose from, it can be hard to know who to trust. Bankrate’s ever-growing list of bank and credit union reviews is updated regularly. Our editorial team analyzes and reviews each institution across deposit products such as savings accounts, checking accounts, certificates of deposit (CDs) and money market accounts (MMAs). Banks are rated by important factors such as offered interest rates, fees, minimum balance requirements, access to funds and more.

We assign a score to each type of account and its features, weigh them carefully based on importance to account holders and determine an overall score. Read our full review methodology.