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Safeco insurance review 2023
At a glance

Auto
4.3
Cost & ratings
3.8
Coverage
5.0
Support
4.5
Home
3.2
Cost & ratings
2.3
Coverage
5.0
Support
2.7
About Bankrate Score
BANKRATE'S TAKE
Policyholders who value personalized coverage and bundling their insurance products might consider Safeco as their company of choice.
Owned by Liberty Mutual, Safeco may be an attractive option for those looking to take advantage of its wide coverage options and manage multiple policies in one place.
Safeco received below-average ratings from J.D. Power in multiple categories, so it may not be the best carrier for shoppers seeking excellent customer service.
Safeco car insurance
Safeco car insurance might be a good choice for drivers who prefer working with local agents for coverage and who are looking for a policy that can be highly personalized. Safeco earned a 4.3 out of 5.0 Bankrate Score for its third-party industry ratings and other attributes.
While the carrier offers robust coverage options, Safeco did receive a below-average claims satisfaction score from J.D. Power, and has a slightly higher-than-baseline complaint index with the National Association of Insurance Commissioners (NAIC) for its private passenger auto product. While AM Best designated Safeco with an A (Excellent) financial strength rating, higher financial strength ratings are common among other major insurers. If you are considering Safeco in your search for the best car insurance company for your needs, these comparison points may be useful.
Safeco offers standard coverage options, like liability, uninsured motorist, comprehensive and collision, and plenty of optional coverage add-ons to round out your policy. These include new vehicle replacement, rental car reimbursement and 24-hour roadside assistance coverage. Safeco also includes a few perks on its standard auto policies. Through the Claims Free Cash Back program, you could get up to 2.5 percent of your policy premium back every six months you go without an accident, up to 5 percent each year.
Pros and cons of Safeco car insurance
Part of car insurance shopping is reviewing carriers to ensure they offer what you need. Here are some pros and cons when it comes to Safeco car insurance:
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Variety of add-on coverage
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Claims Free Cash Back program could be ideal for drivers who want to save
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RightTrack available to drivers who want to track real-time driving behavior for potential discounts
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AM Best financial strength rating may not be as high as other major insurers.
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Rated below average by J.D. Power for customer satisfaction
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May have fewer discount opportunities than other carriers
Safeco car insurance cost
Average cost figures for Safeco car insurance policies are unavailable, so reaching out for a quote may be the best way to estimate how much your annual premium may be. Ideally, you’ll want to have car insurance quotes from more than one company, as comparing car insurance carriers will help you determine which will give you the most affordable rate.
Additionally, knowing a few different figures could be useful for comparison purposes. For example, the national average cost of car insurance is $2,014 per year for full coverage and $622 per year for minimum coverage. If you are looking for cheap car insurance, your actual premium may vary based on driving record, coverage selection, location and more.
Safeco car insurance discounts
Safeco doesn’t list much information about its car insurance discounts online. However, the carrier does note a few fairly standard ways to save on your auto insurance premium, such as safe driver and safety features discounts.
In addition, as a Liberty Mutual company, Safeco offers a telematics program called RightTrack. The program tracks your driving habits via a mobile app (New York drivers use a plug-in device). Based on the data that Safeco gets from the app or device, you could earn a personalized discount.
Safeco home insurance
Like its auto insurance, Safeco home insurance could be a good fit for homeowners wanting personalized coverage. The carrier’s home insurance product received a middle-of-the-road 3.2 out of 5.0 Bankrate Score, mainly due to Safeco’s below-average J.D. Power Home Insurance Study customer satisfaction score. However, the company had fewer customer complaints than the home insurance NAIC complaint index baseline.
However, Safeco’s home insurance options are robust. If you are looking for the best home insurance company for endorsements, Safeco’s quotes may be worth including in your search. The Guaranteed Repair Network feature on auto insurance also extends to a network of approved contractors for home damage. You could also consider identity theft coverage, equipment breakdown coverage or service line coverage for greater financial protection.
Pros and cons of Safeco homeowners insurance
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Long list of optional endorsements to personalize your home insurance coverage
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Fewer customer complaints than the average NAIC Complaint Index
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Generous bundling discounts
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Performed below average in J.D. Power’s Home Insurance Study for customer satisfaction
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Online quotes are unavailable
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Customer service hours may be limited to business hours
Safeco home insurance cost
The average cost of homeowners insurance throughout the nation is $1,428 per year for $250,000 in dwelling coverage. Safeco’s average home insurance rates may not be available, but a quote is the easiest way to get an idea of how much a policy might cost you. Keep in mind that your chosen coverage amounts, home location, claims history and more could affect your final premium, especially if you’re looking for cheap home insurance.
Safeco home insurance discounts
If you’re considering Safeco home insurance, review its discount list. Safeco offers its policyholders a few ways to save on home insurance. Included in Safeco’s home discounts are savings for bundling your auto and home insurance, installing protective devices like a security system, owning a newer home or getting a quote prior to your desired coverage date.
Compare Safeco with other insurers
Our Safeco Insurance review looks at the company’s auto and home insurance products, as well as some additional perks, to help you decide if the company is right for your insurance needs. If you’re still on the fence about Safeco, consider these alternatives:
Featured
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Overview
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Overview
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Overview
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Overview
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Owned by Liberty Mutual, Safeco may be an attractive option for those looking to take advantage of its wide coverage options and manage multiple policies in one place.
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Available in 26 states, Auto-Owners offers robust coverage options and competitive average rates. The carrier also stands out for its bundling option for home and auto insurance, which could allow for a reduced deductible if one incident, such as a windstorm or fire, damages your car and home.
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Allstate could be a good choice if you are looking for a company with a full suite of discounts to help you control your premium. Similar to Safeco, Allstate also offers a telematics option with Drivewise. Allstate drivers may be able to earn extra savings on car insurance, but the program and its reward options are open to all drivers.
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State Farm is the largest property and casualty insurance company in the country by market share, and stands out as a company with a proven track record for customer service and superior financial strength. State Farm also offers home, auto and life insurance for customers who want all their insurance policies in one place for convenience.
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Avg. full coverage auto rate
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Avg. full coverage auto rate
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Avg. full coverage auto rate
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Avg. full coverage auto rate
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No rates available
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$1,361
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$2,630
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$1,480
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Avg. home rate for $250k dwelling coverage
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Avg. home rate for $250k dwelling coverage
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Avg. home rate for $250k dwelling coverage
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Avg. home rate for $250k dwelling coverage
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No rates available
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$1,049
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$1,340
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$1,462
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J.D. Power Digital Experience Study - Service
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J.D. Power Digital Experience Study - Service
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J.D. Power Digital Experience Study - Service
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J.D. Power Digital Experience Study - Service
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707/1,000
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688/1,000
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694/1,000
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714/1,000
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J.D. Power Digital Experience Study - Shopping
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J.D. Power Digital Experience Study - Shopping
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J.D. Power Digital Experience Study - Shopping
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J.D. Power Digital Experience Study - Shopping
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511/1,000
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507/1,000
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509/1,000
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532/1,000
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AM Best rating
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AM Best rating
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AM Best rating
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AM Best rating
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A (Excellent)
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A++ (Superior)
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A+ (Superior)
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A+ (Superior)
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Is Safeco a good insurance company?
Safeco is a Liberty Mutual company that offers an array of personal insurance products. The company gives policyholders the ability to personalize coverage with a suite of auto and home endorsements and discounts. However, Safeco gets mixed reviews when it comes to digital tools and customer service.
Safeco customer satisfaction
Evaluating Safeco customer satisfaction might be crucial if you prioritize a good customer experience. Referring to third-party agencies like J.D. Power and the NAIC complaint index could be useful in getting an overview of how companies rank against each other. Locally, you can also speak with current policyholders to get a sense of their experience with the company and local agency. Below you can see some general customer satisfaction and financial strength metrics as well as more auto- and home-specific scores and ratings for Safeco.
Study or Rating Agency | Safeco | Industry average |
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2023 J.D. Power Digital Experience Study - Service | 707/1,000 | 702/1,000 |
2023 J.D. Power Digital Experience Study - Shopping | 511/1,000 | 521/1,000 |
AM Best rating | A (Excellent) | N/A |
Safeco auto insurance ranked below average in J.D. Power’s 2022 U.S. Auto Claims Satisfaction Study, indicating that policyholders were generally not happy with their claims experience. Results for the 2023 Digital Experience Study were mixed. Safeco scored above average for digital service, but was a solid ten points below the industry average for digital shopping.
Other Safeco tools and benefits
Safeco’s financial protection options extend beyond just vehicle and property coverage. If you’re considering the carrier and want to bundle all your policies, you should know that Safeco also offers the following coverage types:
- Motorcycle insurance: With Safeco’s motorcycle insurance, 24/7 roadside assistance comes standard with your policy.
- Classic car insurance: Safeco insures classic vehicles on an agreed value basis. Plus, if you drive less than 5,000 miles per year, you could save on your policy.
- Recreational vehicles: This policy can protect both your personal property in your RV and aftermarket audio and visual equipment.
- ATV and off-road vehicle insurance: Safeco’s ATV insurance policy includes bodily injury liability, guest passenger liability, property damage liability and gear replacement coverage.
- Renters insurance: You may get a discount if you bundle your renters insurance policy with an auto policy from Safeco.
- Condominium insurance (accordion): This HO-6 policy comes with personal property, liability, dwelling and additional living expenses coverages. You may also add scheduled personal property coverage for valuable items.
- Landlord insurance (accordion): Safeco can insure up to 16 rental units, but coverage may not be available in all states.
- Home warranty (accordion): Safeco offers home warranties through American Home Shield. Warranties are available even to non-Safeco customers — but customers may save up to $50.
Frequently asked questions about Safeco
Bankrate Score methodology
Our 2023 Bankrate Score considers variables our insurance editorial team determined impacts policyholders’ experiences with an insurance company. These rating factors include a robust assessment of each company’s product availability, financial strength ratings, online capabilities and customer and claims support accessibility. Each factor was added to a category, and these categories were weighted in a tiered approach to analyze how companies perform in key customer-impacting categories.
Like our previous Bankrate Scores, each category was assigned a metric to determine performance, and the weighted sum adds up to a company’s total Bankrate Score — out of 5 points. This year, our 2023 scoring model provides a more comprehensive view, indicating when companies excel across several key areas and better highlighting where they fall short.
- Tier 1 (Cost & ratings): To determine how well auto and home insurance companies satisfy these priorities, 2023 quoted premiums from Quadrant Information Services (if available), as well as any of the latest third-party agency ratings from J.D. Power, AM Best and the NAIC, were analyzed.
- Tier 2 (Coverage & savings): We assessed companies’ coverage options and availability to help policyholders find a provider that balances cost with coverage. Additionally, we evaluated each company’s discount options listed on its website.
- Tier 3 (Support): To encompass the many ways an auto and home insurance company can support policyholders, we analyzed avenues of customer accessibility along with community support. This analysis incorporated additional financial strength ratings from S&P and Moody’s and factored a company’s corporate sustainability efforts.
