Erica Sandberg


About the author


  • Author of Expecting Money: The Essential Financial Plan for New and Growing Families—Publishers Weekly starred review and published in two editions
  • Contributing reporter for U.S. News & World Report, focusing on credit news
  • Personal finance program host. Produced Making it in San Francisco on KRON-TV and Adventures in Money podcast


Erica Sandberg is a credit and money management expert who began her career at Consumer Credit Counseling Service (CCCS). There, she helped individuals and families overcome their debt issues and developed budgets, then transitioned into the agency's primary media spokesperson.

For, Erica produces stories and advice columns, including her current Small Business Credit Profile, an interview platform that features entrepreneurs and the way they use credit products. She also pens the Business Banter column for Bankrate where she answers questions about credit options and writes articles about money and credit topics.

Other clients of Erica’s include Experian, Discover and First Republic Bank. Passionate about communicating money and credit information, she has represented Chase, Western Union, the Better Business Bureau and Learning Resources in media campaigns and is a speaker for journalism conferences.

As an expert, Erica provides commentary for news programs, from CNN to Fox, as well as on her local San Francisco news outlets. She has also been quoted in The Wall Street Journal, Los Angeles Times and San Francisco Chronicle.


  • Bachelor’s Degree in art history from San Francisco State University
  • UC Berkeley extension’s 2-year financial planning certificate program

Volunteer and board activity

As a dedicated community advocate, Erica devotes her time to causes that move her, including to Downtown Streets Team where she helped people experiencing homelessness fix their credit problems, open bank accounts and prepare for a financially independent future.

Her volunteer board experience includes San Francisco Police Department’s Community Advisory Board on Homelessness, San Francisco SAFE (Safety Awareness for Everyone) and the Salvation Army Harbor Lights Center advisory board.

Features on Erica Sandberg


"I heard Erica on other podcasts and insisted that my producer book her as soon as possible so I might interview her. I was immediately taken with her broad life experience and her honest and accurate appraisals of some of the most important issues facing us today. Erica is insightful and delivers a clear perspective steeped in direct observation. Erica is an asset and delivers information in an easily digestible manner. And, of course, her financial philosophies, if adopted, could help many." ­­– Dr. Drew Pinsky, media personality and internist, addiction medicine specialist.

Erica's website

Erica’s favorite stories, columns and shows


U.S. News & World Report



KRON: Making it in San Francisco

Erica's Latest Articles