Thanks to a host of technological innovations, cars
are capable of collecting all types of information about the way you
drive. The question that bothers privacy experts: Who has access to
it?
"The top concerns are: Do people have a good understanding
of what information might be collected about them?" asks Alan
Davidson, associate director of the Center
for Democracy & Technology, a public interest and advocacy
group. "Will they have control over how private information about
their lives is revealed? And will they have a choice about what kind
of technology is built into their vehicles?"
Engineers design cars to collect data with an eye toward
helping drivers and building safer cars. Many cars on the road today
contain event data recorders (EDRs) -- similar to the "black
boxes" in planes - that capture information on the car's movements
and the driver's actions in the moments before a crash. Navigation
systems can pinpoint lost drivers or stolen cars. And new software
systems help parents keep an electronic eye on teen drivers.
With a court order, police and federal officials can
use global positioning system (GPS) information. After an accident,
event data information routinely finds its way into the hands of
police, insurance companies and automakers. And there have even
been a few cases where information from these devices fell into
the hands of criminals and scam artists.
Your car's 'black box'
The event data recorder springs into action only when there is an
accident or near miss. A chip stores readings from the car's electronic
sensors in the seconds leading up to and during the accident. The
information can include: the speed of the car; engine revolutions
per minute; whether the driver stepped on the brakes, throttle or
accelerator; whether driver and passengers were wearing seat belts;
the strength of the impact and if, when and at what level the air
bags deployed.
"The data we've retrieved from EDRs has been
invaluable," says Jim Schell, manager of product safety communications
for General Motors, who says that manufacturers need real-life crash
data to build safer cars.
While many auto companies have been using EDRs in
one form or another since air bags started going into cars in the
1970s, many drivers don't realize their vehicles have them.
And that's part of the problem, says Phil Haseltine,
president of the Automotive
Coalition for Traffic Safety, an industry-sponsored group. If
the owner knows it's there, "the privacy issue goes away," he says. "It's when the owners don't realize
that you have these devices in the vehicles, that's when you have
problems."
In the last few years, wider use of EDRs, new developments
enabling auto manufacturers to capture more crash information and
partnerships with software makers that allow the data to be retrieved
with a laptop are putting the issue front and center with privacy
advocates.
One company is asking the government to standardize
EDR information and wants to build a database to collect and sell
the data.
That raises the question: Once there is data, who
owns it?
California settled the issue recently with new legislation
that will take effect in July 2004. Under the new laws, carmakers
must tell a buyer if there is an EDR device in the car, says Kevin
O'Neill, legislative director for California Assemblyman Tim Leslie.
Any data collected by the device will belong to the car's owner.
And if a third party like an insurance company or police department
wants to see it, they will need the owner's permission or a court
order.
Elsewhere, the law on ownership of EDR information
is less clear. "I think it would make sense to enact similar
laws in the other 49 states," says Haseltine. "I believe
that the ownership of the data does indeed reside with the person
who owns or rents the vehicle."
The problem is, the owners don't have the ability
to retrieve or read it. That requires a specialized piece of software
available mainly to manufacturers and their authorized mechanics,
insurance companies and law enforcement.
Another possible conflict: If your vehicle is totaled
and the insurance company takes the title, then it would also have
control of the information, says Haseltine.
"The key reason why states need to enact legislation
is to lay out everybody's responsibility," he says. "Motorists
need assurances that if insurance companies are going to access
data, motorists know that upfront, and it can't be buried on page
12 of the policy."
There is also the possibility of error. Haseltine
says that he's aware of one instance where crash data in the EDR
was wrong.
"Like anything else built by human beings, once
in a while there could be a problem. [But] by and large," he
says, "they are vastly more accurate than the old-fashioned
way."
Private eyes?
In some cases, you might actually want an extra pair of eyes watching
the people who drive your car, especially if you have a teen in
the house or employees who drive company vehicles.
If that's the case, the data are yours for the price
of a piece of software. Depending on the specific program, the device
can track everything from how long the driver is out and how many
miles he drives (some systems will show exact locations, as well),
to how fast he goes and for how long, how hard he brakes and even
whether he's buckled the seat belt.
Available only for 1996 and later model years, the
after-market product plugs into an existing slot under the dashboard.
Depending on the automaker and the mechanism, it may or may not
be visible to the driver.
Then, every so often, you unplug it and download the
information into your PC, almost like a PDA. With one version, The
Car Chip, parents can select certain behaviors such as going over
a particular speed or braking a certain way, and those misdeeds
will be highlighted in the report, says Frank Velasquez, sales manager
for Davis Instruments Inc.
A similar product will make a loud noise when the
driver attempts the prohibited move.
With minors, the privacy issue is fairly simple: Your
car, your rules. The only possible concern: that you know your teen
is a dangerous driver -- as evidenced by the recorded information
-- and let the little darling drive anyway. If there's an accident,
and someone finds out about the device, another party could get
access to the information.
But parents need to weigh that risk against the value
of a tool that could help make their teens better drivers -- and
keep them out of accidents in the first place.
However, using the software to track adult driving
habits poses a different set of concerns. In many cases, employers
are using the devices to track employee driving, especially where
road rules are a big part of the job, as with cabbies and truck
drivers.
For fleet users, Velasquez recommends telling the
drivers they're being watched. "In reality, as a fleet owner
... I don't have to tell my employees that the devices are installed,"
he says. "But it's a good idea to do it anyway. It prevents
bad feelings, and they know they are being monitored."
GPS systems
While EDRs record and store a one-time event, GPS systems operate
in real time to pinpoint the location of a car with satellites.
Theoretically, GPS technology could be used to track a vehicle and
even monitor how fast it's going. Collected over a long period of
time, the information could give a pretty accurate portrait of your
day-to-day activities and driving habits.
GPS technology can be used in many places in the car,
including navigation systems, anti-theft locators and so-called
"starter interrupters," which lock up the ignition when
a payment is late.
But just because GPS technology is capable of tracking
drivers doesn't mean companies are doing that, says Geri Lama, a representative for OnStar, one of the most popular vehicle communication and navigation
providers.
In the case of OnStar, no one monitors an individual
vehicle unless someone in the car calls for help, says Lama. The
company also is notified automatically when the airbags deploy,
and will contact the driver to offer assistance.
If the car is stolen, OnStar only cooperates with
the police or an owner who has filed a police report, and then,
only if the subscription, which runs $17 to $35 per month, is current.
"Privacy's really important to us," says
Lama, who says the company doesn't want to be in the business of
spying on spouses or tracking errant teens. And the company's equipment
cannot track a driver's speed, she says.
But not every GPS monitoring service plays by the
same rules.
In 2000, James Turner stopped to put gas in his rental
car, only to have his check card refused, says his attorney, Bernadette
Keyes. The rental car company had used a GPS service to determine
he sped on three different occasions and assessed three separate
$150 fines. Because he'd rented with a check card, the company deducted
the money from his bank account. The case is going to court next
year, and Turner is still out $450, says Keyes
"Certainly it's an invasion of privacy,"
says Keyes, a partner with Keyes, Looney & Murphy LLC. "I
don't think most people realize to what extent, and what degree
of accuracy, they can be tracked with these devices."
While the rental company stated that the car had a
GPS device, Keyes says that Turner had no idea it would be used
as a monitoring device. "They need to have a fuller disclosure
of the capabilities of the technology," she says.
Keith Whann, general counsel for the National
Independent Automobile Dealers Association, agrees. He recalls
a demonstration of GPS-based technology where someone had used a
PC to "punch in and [find] exactly where the car [was]."
Dealers need to inform buyers what technology is present
in a car - and smart buyers should make a practice of asking questions,
says Whann. "Know what you're buying," he says. "What
is this technology that's there?"
Another problem: Auto dealers might not know all of
the things the technology can do, Whann says. "That's what
concerns me," he says.
Adding to the confusion: When it comes to consumer
privacy, "there are different laws and regulations, some of
which overlap," says Whann.
Some advocates also want to know: Just who is watching
the watchers?
How carefully do GPS monitoring services, or companies
that purchase the information, screen their employees, asks Keyes,
who discovered an instance in which GPS information was available
to someone with a larceny conviction. What's to stop someone who
knows you're out of town from robbing your house, she asks?
"The degree to which people can use this technology
is just really amazing," Keyes says. "Most people just
don't have any idea."
Dana Dratch is a freelance writer
based in Atlanta.
-- Posted: Dec. 9, 2003