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5 networking strategies to a new job

Group networking at business meet
Highlights
  • Networking in person can be done anywhere and not just at job fairs.
  • Prepare in advance before you work the room at a networking event.
  • Networking sites on the Web can help you make business connections.

Finding employment in this environment takes more than searching job sites and sifting through help wanted ads. Connecting with people at social functions, online or at job fairs could be what's needed to land that new job. Before you spam event-goers with your resume, consider these five strategies for effective job networking.

Find the right places to network

For most job seekers, networking to find employment means attending job fairs and talking to prospective employees. Job fairs serve a purpose, but they're not the only game in town.

"Networking happens everywhere," says Eric Winegardner, vice president at Monster Worldwide, the New York Internet job-listing firm. "It could be as simple as going to the grocery store or dropping kids off at school. Network wherever you find people."

Industry-specific conferences, social events, chamber of commerce meetings, lectures and support groups for the unemployed are effective places to network. Seattle-based Sandy Jones-Kaminski, author of "I'm at a Networking Event, Now What?" recommends doing a search on Google to find local networking events.

Crossroads Career Network, a nonprofit employment-services company in Charlotte, N.C., has a network of churches that host job-networking events. The programs -- through group meetings, workshops and speaker series -- are designed to aid in the search of a new job or career path.

"This time last year, we had around 40 churches and now there are 125 plus," says Brian Ray, chief executive at Crossroads. "There's recognition that most jobs that get filled are never posted or listed anywhere."

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Prepare in advance to network

You're ready to hit the networking circuit. But before you jump in, it pays to prepare. For extroverts, that may mean taking stock of what you have to offer, but for shy job seekers it's not so simple. It can be overwhelming for introverts if they think they have to talk to everyone, says Wendy Gelberg, founder of Boston-based Gentle Job Search & Career Services.

Gelberg suggests setting a numerical goal of the people you plan to connect with whether it's two or five. Getting a list of attendees and doing research on them can prepare you and prevent any awkward silences, says Gelberg.

Work the Room

Networking events fall into several categories, and how you act differs, depending on the venue. There's the purely social event like a holiday party and then there's the industry-specific conference and job fair. You shouldn't blanket the room with resumes at a social event, but you should be armed with resumes at a job fair. Don't expect to walk away from an industry conference with a job offer, but gaining valuable contacts in your field is a distinct possibility.

While your behavior will differ, depending on where you are networking, all networking events share one commonality -- adding value to the relationship. "The cardinal rule of networking is that you must add more value than you extract," says Monster's Winegardner. "Networking is not about getting a job next week."

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