3. Volvo S403 of 5Female buyers: 54.9 percent. Why women like it: Safety, brand image. Starting price: $27,050Volvo's safety reputation attracts families and women shoppers. For a premium brand, Volvo is not ostentatious, which also appeals to women in their business-career roles, says Volvo's spokesman Maloney. The S40 is Volvo's entry-level sedan.<< Back to the '2009 Winter Auto Guide' table of contents Related Articles:Greener cars keep coming10 top cars for older drivers10 most expensive cars to own10 cheapest cars to ownRelated Links:Find the best 2010 car for youHow much should you put down?Auto loan payment calculatorCalculate your payment and moreadvertisement
Female buyers: 54.9 percent. Why women like it: Safety, brand image. Starting price: $27,050
Volvo's safety reputation attracts families and women shoppers. For a premium brand, Volvo is not ostentatious, which also appeals to women in their business-career roles, says Volvo's spokesman Maloney. The S40 is Volvo's entry-level sedan.
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