12 hot toys under $25 for the holidays
Gift-givers still looking for value
The holidays can be tough on family budgets, especially in the middle of a prolonged economic blizzard that still has Americans financially snowed in. The good news is toy makers have responded to economic hard times by offering lower prices on their key products, says Richard Gottlieb, CEO of USA Toy Experts and publisher of Global Toy News.
"Lower price points are being favored this year," Gottlieb says. "A few years ago, we had Butterscotch the Horse, which was out there at $300 and selling. ... Now you want to be under $50 and if you can be under $29.99, you're doing well."
But getting a low price isn't the only key to getting a good holiday shopping deal, says Gottlieb. He recommends researching a toy purchase and finding a well-built toy with enduring play value, rather than an impulse purchase that only adds to the toy clutter in a kid's room.
That's why parents and other gift-givers should strive to shell out less than $25 rather than hundreds for yet another pricey electronic gizmo. With that in mind, Bankrate offers up these toy suggestions to holiday shoppers on a budget.