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Chocolate, jelly beans on sale in April

What's on sale in April?
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April holidays mean deals on candy, from chocolate bunnies to jelly beans.

Early in April, the biggest discounts are on Easter candy: treats such as "chocolate bunnies and chocolate eggs filled with peanut butter or cream or different confections," says Denise Alvarez, marketing manager for Retail Confectioners International, an association of independently owned candy producers and retailers. In many cases, shoppers will find discounts of 10 percent to 15 percent, she says.

If you love the candy but don't care about the calendar, the days after Easter (April 8) are a candy lover's bonanza. Anything themed that can't be repackaged for other holidays can be up to half off, she says.

If your tastes run toward the nonchocolate, April 22 brings National Jelly Bean Day. Depending on the retailer, you could find discounts on jelly beans of up to 10 percent to 20 percent, Alvarez says.


 

 

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