5 ways science can help you save at checkout

4 min read

From sexy ads to candy bars at eye level, advertisers and marketers are using your brain to get you to spend more.

But it can work the other way, too. You can harness the power of behavioral economics, biology and neuroscience to keep your money in your pocket or put more away for your own goals.

Here are 5 science-backed strategies to help you do just that.