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Apple likes to make a splash. This time it’s a smaller splash.
The items that Apple featured today at its special event were devices that shrank. For years,
Apple has gradually made its smartphones bigger, while deploying its iPad in various screen sizes. Now, the company is going in the opposite direction.
Before Apple CEO Tim Cook introduced the company’s new products, he took a moment to lobby the audience over Apple’s skirmish with the U.S. government over data stores on smartphones. In pleading his case, he said the company’s position is that it has the responsibility to protect the user’s data and privacy.