Email Advertising

No rich media advertisements accepted in Weekly Newsletters or Rate Alerts.
GIF or JPG formats only.

Newsletters:

• Leaderboard: 728x90 | 40k max
• Bottom Banner: 728x90 | 40k max
• Flex:
  • Medium Rectangle: 300x250 | 40k max
  • Half Page: 300x600 | 40k max
  • Skyscraper: 160x600 | 40k max
• Advertiser is required to send both text and display ads.

Rate Alerts:

• Bottom Banner: 728x90 | 40k max
• Advertiser is required to send both text and display ads.

News Alerts:

• Leaderboard: 728x90 | 40k max
• Bottom Banner: 728x90 | 40k max
• Flex:
  • Medium Rectangle: 300x250 | 40k max
  • Half Page: 300x600 | 40k max
  • Skyscraper: 160x600 | 40k max
• Advertiser is required to send both text and display ads.

Standalone Emails:

• HTML: Formatted text/images or gif/jpeg no larger than 18k. Recommended pixel size 400x520. Advertiser is required to supply .html format.
• Text: Recommended maximum of 600 words or 3,000 characters (including URL), 15k limit. Advertiser is required to supply .txt format.
• Subject lines:
  • 50 characters recommended.
  • To avoid a high spam rating, use normal text with minimal use of caps, special characters and punctuation. It is also recommended that advertisers avoid words and phrases such as: Available, Buy, Check it out, Click, Click here, Discount, Enhanced, Exciting, Free, Homepage, Hot, Log in, More, Offers, Opportunity, Select, Special.
• Standalone Emails: Restricted to four sends per quarter per unique user.