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Only the rich can buy this java

By Judy Martel · Bankrate.com
Monday, December 10, 2012
Posted: 6 am ET

Starbucks has always appealed to an upscale clientele -- after all, a $3 cup of coffee isn't exactly a bargain. But lately the company seems to be trying to attract the super-wealthy with its newest luxury offerings.

First, the company announced last week that 48 of its locations, mostly in Seattle and Portland, Ore., will offer a rare blend of java called "Costa Rica Finca Palmilera," for $7 a cup. The coffee requires a special, $11,000-brewing machine, which is why it's not yet available in all locations.

Should you become addicted to a daily dose of the expensive elixir, you could always support your habit by asking Santa for a Starbucks gift card. But for luxury-lovers, the typical plastic gift card just won't do -- instead, be sure to request the $450 card made of etched stainless steel. The card costs $50 to make and has $400 worth of purchasing value.

True luxury is not available to the masses and this card, available through Gilt.com, has a limited run of 5,000 through the holiday season. With it, you can enjoy about 57 of the most expensive cups of coffee and perhaps impress the baristas every time you swipe the stainless.

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44 Comments
connie glynn
December 11, 2012 at 10:33 am

McDonald's coffee is ever so good, especially the senior cup for just 75 cents!

Margie
December 11, 2012 at 9:11 am

The ones that say they can't afford $3 for coffee are the same ones that will pay $4 for a draft beer and $7 for a mixed drink. Coffee doesn't damage the body and brain, alcohol does. Starbucks, continue producing your wonderful products. Its' one of the few perks I treat myself to.

Rob
December 11, 2012 at 7:34 am

Starbucks has the greed thing downpat but not speed or quality.

S
December 11, 2012 at 7:28 am

Even if I were wealthy enough to afford their OVER priced and OVER hyped MUD - I would NOT buy it - EVER!

James
December 11, 2012 at 7:15 am

Starbucks coffe is not all that good, they charge way to much money for ok coffee. Dunkin Donuts coffee is cheaper and way better.

Jer
December 10, 2012 at 8:53 pm

Starbucks, wishes their coffee was as good as Dunkin Donuts' coffee is. Biter, bitter, bitter coffee at Starbucks.

ichael
December 10, 2012 at 8:46 pm

Starbucks coffee is the best. I make it at home. There is no way I will pay $3 plus for a cup of coffee, and I can afford it.

Isabel
December 10, 2012 at 8:44 pm

Do I have sucker written on my forehead?

LaJune Brown
December 10, 2012 at 7:51 pm

I would not walk across the street (even if it was free) for anything that Starbucks has to offer. Their products are over priced and over rated.

Ellen
December 10, 2012 at 7:23 pm

I am disgusted with Starbucks after I found out they charged the firemen on 9/11 for water.