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High price of football mania

By Judy Martel · Bankrate.com
Wednesday, September 11, 2013
Posted: 6 am ET

For NFL fans, the price of a day at the stadium keeps getting higher. Cheering on the Dallas Cowboys, for example, could set season ticket holders back $313, including the cost of two tickets at $110 each, parking for $75 and a couple of $9 beers.

A day spent watching the Dallas Cowboys in person could cost more than $300.

A day spent watching the Dallas Cowboys in person could cost more than $300.

According to the annual "Fan Cost Index" from Team Marketing Report, the average ticket price for annual season ticket holders this year is 3 percent higher than it was a year ago. The index measures the cost of two season tickets, two beers and parking. It now costs an average of $82 per ticket to attend a game. Add to that $31 for parking and $7 per beer for a total average gameday price of $209.

"You have to have some serious coin to bring your whole family" to a game, Minneapolis resident Nathan Rice told CNN Money. He's recently cut back on attendance to Minnesota Vikings games because of the high prices and takes his 8-year-old son to only one game a year. His younger son and wife don't attend.

Although the Cowboys placed highest on the index of gameday prices, the highest ticket prices belong to the New England Patriots, three-time winners of the Super Bowl. The average price of $118 is the same as it was last year. Parking costs average $40 and beers are $8 each, so the total gameday price for two is $292, just behind the Cowboys.

What do you think of the price of attending an NFL game?

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September 12, 2013 at 7:23 am

I wish they would do-away with season ticket holders all together. As a Patriots fan, most of the season ticket holders, that I have bumped into, hold the "rights" to the tickets, pick the games they want to attend and sell the others in the "private" market to make a nice profit.

September 11, 2013 at 10:52 pm

Something is odd about Patriot tickets. It is possible to get them for almost any game on the private resale market. I mean from private individuals. Never asking more than face and sometimes I know that friends have had trouble selling even at a discount for cold weather games. Everyone might like to say they went to a play off game, but not a lot of regular season games. TV is getting just too good between high def and large screens coupled with instant replay.

College Football
September 11, 2013 at 10:29 pm

This is one of the many reasons I prefer college football.

September 11, 2013 at 9:19 pm

Hey, Kraft has to make enough money to pay for his model girlfriend. You don't think she's dating him for his boyish good looks, do you?

September 11, 2013 at 8:35 pm

Go to the BSO, the Boston Lyric Opera or a major theatre production like Wicked, and if you include parking, the price of a meal before or after, a drink at intermission, the cost will equal or exceed that of a football game. Although somehow I'll bet you don't get a great seat at foxboro for $110.

September 11, 2013 at 5:08 pm

Really depends upon the "two" who attend the game: If my buddy and I go, it's $118 per ticket, free parking and and $1175 in beers, for a total of $1,411.00, plus tips for beers, call it an even $1,500. The Patriot way!

September 11, 2013 at 4:59 pm

It is easy to charge high prices when your team is hot. A few bad seasons and they will be begging fans to come back. Look at the Bruins for example. Back in 2008, you could get $20 balcony seats and there would be 4000-5000 empty seats. Now, the cheapest seats are running $75 and the place is sold out every night.

September 11, 2013 at 4:42 pm

Plus, it's only about a 90-minute drive to get from the North Shore into the Foxboro parking lot, and maybe twice that long to get home. Then you've got the drunken knuckledraggers screaming obscenties at the top of their lungs from thre beginning of the game to the end, and you've got just an all-around first-rate life experience.

Uh - no thanks.

Tommy D
September 11, 2013 at 3:48 pm

The patriots do not have a personal seat license. An added cost that could total well over $5K

September 11, 2013 at 1:23 pm

Personally I prefer watching it on TV. Just don't like the drunks and the traffic and of course the price is high. In the end though it will be the market that will determine if prices are too high. From what I gather, most teams (even some bad ones) are selling out pretty regularly.