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Domestic cars lead quality awards

By Tara Baukus Mello · Bankrate.com
Wednesday, May 29, 2013
Posted: 6 am ET

Domestic-branded carmakers won more individual categories this month in Strategic Vision's Best 2013 Total Quality Index awards than import car brands. General Motors took seven individual Total Quality awards for its Chevrolet Volt, Traverse, Corvette Coupe, Corvette Convertible, Avalanche, Buick Enclave and GMC Yukon. Chrysler won four awards for its Chrysler 200 Convertible, Chrysler Town & Country, Dodge Dart, and Dodge Durango, while Ford Motor Co. received awards for its Ford Fusion and Ford F-250/F-350.

In terms of overall quality by auto manufacturer, the Volkswagen Group of America topped the list for the eighth  consecutive year, followed by Ford in second, with General Motors and Hyundai Motor Corp. tied for third.

Strategic Vision president Alexander Edwards said in a press release that the plethora of domestic cars was not a sign that import car brands were struggling and was instead an indicator of overall quality. He said, "Domestics are running in the tight race also, and it's now forcing all manufacturers to build the most superior, innovative and holistically quality vehicles possible to gain the hearts and minds of the customer."

Tara Baukus Mello writes the cars blog as well as the weekly Driving for Dollars column, providing both practical financial advice for consumers as well as insight into the latest developments in the automotive world. Follow her on Facebook here or on Twitter @SheDrives.

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3 Comments
Adam Link
May 31, 2013 at 3:54 pm

The title of this article is factually inaccurate and misleading.

Volkswagen was ranked #1 in overall quality by Strategic Vision this year, scoring higher than any other automaker, including domestics. So it would be more accurate to say "Volkswagen Leads Quality Awards."

While you mention Vw in the 2nd paragraph, the overwhelming impression left in the reader's mind is that the domestic automakers topped Volkswagen. They did not.

I hope you will correct this headline. Thank you.