Manufacturer: Mattel
Ages: 6-12
Price: $11.99
A macabre twist on typical Barbie-esque fashion dolls, Monster High gives girls fashionable dolls with an interesting back story at a price parents can afford, Byrne says.
"You can certainly buy more of them and get up there, but you can be in the franchise for (less than) $20," he says.
The dolls come with a few accessories, including a doll stand for display.