Many men will look to the box office for Halloween costume ideas, picking up big-screen superhero costumes such as Captain America and the Green Lantern, says Tomkiewicz.
Captain America and Thor have also been popular among the men coming into Chicago Costume's stores, says general manager Courtland Hickey. Prices for a Captain America get-up at Chicago Costume range from $21.25 for a kit with a mask, gloves and a stick-on T-shirt emblem to $99.99 for a prestige version with more accessories.
"Guys are easy," Hickey says.
He says others start with a basic outfit, such as a SWAT officer or convict, doctor or firefighter, and then have some fun personalizing it -- covering a lab coat with blood, for example.
Tomkiewicz says the frugal customer might consider purchasing a zombie makeup kit to revamp a costume worn in previous years. A rock star costume could easily be transformed into a zombie rocker with some strategic face paint and fake blood.
A few guys might enjoy donning a bowling shirt a la Charlie Sheen and playing the "Malibu Maniac" role for a night, says Heather Siegel-George, a vice president of Las Vegas-based HalloweenMart.com. The complete costume runs $29.99.