Collect coupons from every place they are offered because no matter where you shop, you want to use coupons to save more money.
"We're not just talking about grocery store manufacturer coupons," says Woroch. She says you can save even more than that average 12 percent at just about every other type of national retailer.
For example, many retailers, including Sears, Abercrombie & Fitch, American Eagle Outfitters and Payless ShoeSource all recently offered 20 percent-off coupons. Macy's, Kohl's, Sports Authority, Lowe's and Office Depot offered $10 off of a $50 purchase. Even grocery stores regularly offer "dollars-off" coupons such as a recent $5 off of a $35 purchase at Winn-Dixie and $10 off of a $75 grocery purchase at Target. When coupled with the use of the manufacturer coupons, you can save even more.