There's a method to mall madness1 of 9Today's retailers have uncovered the science behind shopping. Your favorite mall stores actually hire such retail researchers as Paco Underhill, author of "Why We Buy: The Science of Shopping."Underhill has tracked hundreds of thousands of shoppers to study how they shop. "There is nothing random about how a store is arranged and designed. It is carefully calculated to appeal to you in every possible way," he says."The stores have a plan, so you should, too," says Dave Ramsey, best-selling author of "The Total Money Makeover" and host of a syndicated financial talk show on the radio. Related Articles:Budget essentialsSave money on groceries5 finance moves in 2011Use Twitter to save cashRelated Links:Fight frugality fatigueFind marital money harmonyRetail secrets revealedCurb impulse buying advertisement
Today's retailers have uncovered the science behind shopping. Your favorite mall stores actually hire such retail researchers as Paco Underhill, author of "Why We Buy: The Science of Shopping."
Underhill has tracked hundreds of thousands of shoppers to study how they shop. "There is nothing random about how a store is arranged and designed. It is carefully calculated to appeal to you in every possible way," he says.
"The stores have a plan, so you should, too," says Dave Ramsey, best-selling author of "The Total Money Makeover" and host of a syndicated financial talk show on the radio.
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