12 hot toys under $25 for the holidays
Ages: 6 and up
Looking to take advantage of interest in the supernatural spurred by the flood of vampire films and books in the past year, Mattel re-imagined its typical fashion doll offerings and created Monster High. The result is a series of fashion dolls patterned after famous movie monsters, such as Dracula and Frankenstein, that are slated to be hot sellers this holiday shopping season, says Chris Byrne, an editor with TimetoPlayMag.com, a toy review website.
What sets apart the Monster High Dolls, and other similar toys such as Liv Dolls from Spin Master and Moxie Girlz from MGA Entertainment, is that they appeal to a broad range of ages, thanks to careful design details and interesting back stories.
"Narrative is a very big part," says Byrne. "The story is one way (for) kids to access the fantasy play."