Bankrate: Do you think the fact that you were successful on the street plays a large part in why you're now successful in a more traditional business environment?
50 Cent: Absolutely. There's a type of aggressiveness that's necessary for you to be successful on the street that translates (to a corporate environment). But in actual deals, it's almost the opposite because I already have that aura around me. So a lot of times, I disarm people by being extremely friendly. I've convinced the general public of one portion of my past. The music typecasts you even stronger than a good film would because in music, you become the song ... you are the song.
I think it's the reason that a person who's a fan of a music artist has a stronger passion for that artist than he does for a great actor because the musician is that person all the way through. The actor does a great job of creating a presentation of someone you like, and then they sit on couches on "The Tonight Show," "Jimmy Kimmel" and all these shows, and they're so artistic that they lose the audience. People aren't sure they like this guy as much as they liked him as a character. (When the actor) talks about the process, the depth he has during that actual conversation confuses the average person.
Bankrate: So you're saying that this is because when you're a rapper, what you do is about conveying the reality of your life much more so than if you're an actor?
50 Cent: Absolutely. (Then again), you have to draw from somewhere even if you're an actor. You have to be a part of your character in certain ways. In general, it takes 30 days to make a habit, meaning if we decide to lose weight, it would take 30 days before we get comfortable being on that diet. If you spend 90 days, 180 days, six months on a film behaving like someone who's a lot more aggressive than you really are, then at some point when you find yourself in a circumstance where you have to behave like that character you've been playing for so long, you will respond like that character. It becomes a habit if you do it long enough. So even from an actor's standpoint, if you play a serial killer, you might have a little bit of that in you.
Bankrate: There are times when you hear about an actor playing a role that's so intense that they become a little disturbed by the end.
50 Cent: Yeah. If you go to a military boot camp, for example, the discipline changes a person over that six-month time period. It changes the person's regimen on some levels. He may be neater, for example, because of how he has to keep his locker.
Bankrate: Your next album will have some interesting extras on it. Tell me about that.
50 Cent: The album "Before I Self-Destruct" was great for me because I actually started this album before I released my previous album, "Curtis." I wrote, produced and directed my first feature film, also called "Before I Self-Destruct," and I'm packaging it within the actual album packaging because I want to make sure my fans get a chance to see it. Along with that, there's a special edition that's packaged with "The Life and Death of Jam Master Jay." It's a documentary that Jay's nephew was working on for five years. After I got a chance to see it, I committed to executive producing it. I want everybody to get a chance to see it. Jam Master Jay was a member of the legendary group Run-DMC, and I think there's a general interest there for all people who enjoy hip-hop as an art form.
Bankrate: Knowing all you know about business, which do you think is ultimately more important -- the money or the power?
50 Cent: The money and the power. The show was titled "The Money and The Power." I think the money brings influence that allows you to have power. People want to do you a favor when you don't need one. Even when you're talking to the bank for a loan, the chance of them giving it to you when your finances are great is better. They know you got it already, so they don't think that you won't be able to give it back to them, so they give it to you.
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