credit cards

E-cards surge in popularity

Gift Cards » E-Cards Surge In Popularity

Listen to audio

Editor's note: This is a transcript of the audio file.

Just when you thought the popularity and ease of gift cards couldn't get any bigger or better, consumers have another instant way to give a gift this holiday season. I'm Kristin Arnold with your Bankrate.com personal finance minute.

2011 is the year of the e-card. Big retailers such as Best Buy, Gap and Pizza Hut, among others, and one major card issuer - American Express - all introduced e-cards since last year's survey.

According the National Retail Federation, 57.7 percent of shoppers say they'd like to receive a gift card this holiday season.

Bankrate.com's 2011 gift card study surveyed 63 gift cards, eight network-branded gift cards and 55 other gift cards. In all, more than half of the cards in the study were available as e-cards, too.

Outside of the growing convenience of gift cards - most retailers in Bankrate's study also have no dormancy or maintenance fees and most importantly - no expiration dates - making them all the more popular.

To read the 2011 Gift Card Exclusive ... just log onto Bankrate.com. I'm Kristin Arnold.

advertisement

Show Bankrate's community sharing policy
Advertiser Disclosure
Advertiser Disclosure

The listings that appear on this page are from companies from which this website receives compensation, which may impact how, where and in what order products appear. This table does not include all companies or all available products.

          Connect with us
Product Rate Change Last week
Balance Transfer Cards 15.77%  0.06 15.71%
Cash Back Cards 16.48%  0.07 16.41%
Low Interest Cards 10.96%  0.10 10.86%
 
Search
advertisement
CARDS WEEKLY NEWSLETTER
Credit cards on a table

Get advice for managing credit cards, building your credit history and improving your credit score. Delivered weekly.

advertisement

Credit Card Blog

Jeanine Skowronski

Data Breach Alert: Home Depot

The retailer is looking into possible data breach of consumers' credit and debit card information.  ... Read more

Partner Center
advertisement

Connect with us