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Switching banks when
you have automatic debits
By Laura
Bruce Bankrate.com
If you're unhappy with your current bank, or if you're
moving and need to find a new bank, one of the most tiresome tasks
can be transferring automatic debits and credits that are tied to
your checking account from one institution to another.
It's a tedious job, especially if you're paying a
host of bills -- mortgage, insurance, cable, vehicle loan and the
like -- through this method. Add to that direct deposit of your
paychecks or Social Security payments.
Every company that debits or credits your checking
account has to be given the new account information, including bank
routing numbers. You have to send written notice because they need
your signature. You also must notify your old bank.
Automatic debits don't stop on a dime. Just because
you notified Live Wire Electric Company to stop debiting your old
account as of a certain date doesn't mean it will happen. You may
need to keep the old checking account funded an extra month or two
to ensure payments are made.
It's enough to make some people stay handcuffed to
the bank that screws up their account or charges them fees for visiting
a teller.
"The biggest complaint we hear is switching accounts
is a hassle," says Michael Dobbins, senior vice president of
direct banking at Charter One.
"Each of those transactions you set up with an
individual company. It's a cumbersome process for a consumer and
if you multiply it by two different payrolls for a husband and a
wife, pretty soon you're telling a lot of people about this switch."
Switch Kits help the transition
Many financial institutions, in an effort to drum up new accounts,
have put together "switch kits" containing form letters
that help simplify the process.
"We've put together four very short forms that
we help the customer fill out. It takes about 15 minutes,"
says Barbara Thompson, spokeswoman for First Citizens Bank in Raleigh,
N.C.
"If they come in the branch, a banker will sit
down with them. Some people like to take the kit with them."
Some banks, such as Iowa Savings Bank, boldly link
to them on their home pages. Others make you drill down a few pages
to find the kit. But that's still a lot better than the ones that
offer little assistance other than explaining the benefits of automatic
bill payment.
Principal Bank, a totally online institution, designed
its switch kit with the help of customers, says marketing vice president
David Merlot.
"We really felt that our focus is to help customers
save time and money, and when we heard those complaints about how
hard it is to switch we worked with a small group of customers to
see what the problems were and to address those points."
The Principal Bank switch kit contains a checklist
of things to do when changing accounts and a slew of form letters.
All a customer has to do is fill in the blanks, print the forms
and send them to companies that will debit or credit the account.
Cleveland-based Charter One sweetens the process by
paying customers $25 for using its "One Switch" kit.
The kit requires the user to enter basic information
only once, lets them create a contact list of all the companies
that debit or credit the account, and provides a list of firms that
are most often involved in the debiting or crediting process. The
bank has all the necessary information about every company on the
list. All the customer has to do is click and the company is added
to their profile.
"The only information the user needs to provide
about their previous bank is their bank account and routing numbers;
we fill in the rest," Dobbins says.
"The system will also customize information whether
it's an individual or joint account, and it even allows users to
enter specific comments to customize letters and forms."
Keeping up with the volume
Automated bill payments have been growing at 18 percent to 19 percent
a year for the past six years, according to Michael Herd of the
National Automated Clearing House Association.
"It's really quite a large number. For calendar
year 2001, there were 2.6 billion payments. And direct deposit of
paychecks has been growing by about 10 percent a year," says
Herd.
As more people toss their checkbooks and opt for
the brave new world of automatic bill payments, financial institutions
will be pressured to devise faster and easier ways of helping customers
switch accounts.
But customers can simplify the process by setting
up an online bill payment plan with their bank instead of allowing
individual companies to automatically debit their checking account,"
according to First Citizens' Thompson.
"We advocate bill pay over automatic debits.
With bill pay the customer can exercise much more control. They
make a payment when they want to make a payment vs. an automatic
debit.
"With automatic debit a company can take money
out of your account and you're at the mercy of that company. It
makes the switch a little more difficult. Plus, you may have to
leave some money in the old account to cover an upcoming debit."
Companies that automatically debit accounts say it
takes 10 to 14 days for them to process an account change -- if
they're given correct information.
"If a customer gives us the wrong routing number
or account number it will take longer because of the research involved,"
says Ethelinda Reyes of the Los Angeles Department of Water and
Power.
-- Posted: Aug. 13, 2001
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