The average American consumer is
inundated with more than 3,000 marketing messages every day.
has contributed, at least in part, to the fact that today roughly 24 percent of
personal expenditures are made with credit and debit cards.
as one result of that, the average per household debt, not counting mortgage debt,
is about $14,500.
What's more, there's no
end in sight. In fact, some 40 percent of American families admit they annually
spend more than they earn.
like those, it's no wonder many of us feel we're in too deep. But digging out
requires that we first recognize that a problem exists and reflect on how we got
so heavily in debt.