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Steve Windhaus Ask the Small Biz Adviser

Emergency treatment for critically injured business

Dear Small Biz Adviser
I started my business in 1989. You know the saying, "Feast or famine"? How about, "A loan and a prayer"? I have used up all my personal resources to continue this business and can't come out of it. Can you help?
Cynthia

Dear Cynthia:
It sounds as if you need to evaluate whether to bail out or try to save the business. Let's examine both.

Let's begin with efforts to save the business, assuming you are still interested -- and I'm betting you are. Anyone who has toiled for more than 11 years in a venture probably would want to find a way to salvage that investment.

First, begin this odyssey by paying a visit to as many of the following small-business assistance agencies as possible:

  • Small Business Development Centers provide initial counseling which is free and confidential. They no longer provide extended counseling services to startups, so you qualify for that service from them. Having worked in and with the agency over the years, I can tell you there are many qualified counselors, and they will be straightforward with you. If they don't see any chance of survival, they likely will tell you.
  • SCORE, the Service Corps of Retired Executives, offers counselors who are amply qualified to analyze all the elements of any business operation from management, operations, marketing, finance to international trade and more. They also offer free, confidential counseling at low-cost and free workshops.
  • Women's Business Centers is a network of more than 80 offices nationwide. They are true advocates for businesses owned by women.
  • If you are of African-American or Native American, consider the assistance of the Minority Business Development Centers and the Native American Business Development Centers.

I encourage you to seek help from as many of these agencies due to the minimal cost and the varied opinions you may receive. You need a business doctor. Survival is the issue, and you would like more than one opinion.

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Another place to go is the bank where you maintain your operating accounts. Surely, the bank does not want to see you fold. If you close, there go the accounts. And if you have a loan at the bank there is the even greater alarm of a default. Ask to speak with a representative of the small-business program, if it exists, or to a commercial-loan officer. These officers are equipped to view financial statements and ask business-related questions designed to find the failings and devise some possible solutions.

Be patient with all these people. You will probably find yourself answering the same questions several times. But you need help and you need as many qualified perspectives as possible. The only thing this is costing is a little time, and you can afford that in trying to save the business.

You can also look for a white knight -- a partner or partners willing to give your business an infusion of fresh cash. Not many potential partners are willing to fund "charity cases," so you'll have to persuade them that you have a realistic chance of returning the business to profit.

Now, the ugly side of the coin. If none of this works, and it looks truly bleak, you have these options:

  • Sell the business outright to the highest bidder. The floor for your bidding is the one that lets you meet your liabilities and escape unscathed. If you have an established customer base and there were extended periods of gross sales and net profits in the more recent past, this may serve the basis for upping your selling price.
  • Liquidate assets to pay off the debts. If the sellout does not provide sufficient funds to pay off all the debts, then you may want to consider negotiating extended terms to your debtors. Don't be afraid to talk this through with your debtors -- especially unsecured debtors.
  • Obviously, if the first two options do not work you may be forced into the unspeakable -- voluntary bankruptcy. In this case, contact a lawyer immediately. There are issues of secured and unsecured creditors, the amount of liability vs. realistic liquidation value of assets and the type of bankruptcy to be considered.

In short, you can either take steps to save the business, rid yourself of the business or file bankruptcy.

I wish you the best in making the right decision.

-- Posted: April 5, 2001

Bankrate.com writers base their answers on our editorial content and advice of financial professionals. We make no claims or representations about the accuracy, timeliness or completeness of such content, advice or the answers provided to you. Our content, advice and answers are intended only to assist you with your financial decisions. However, by its nature such information is broad in scope. Your financial situation is unique, and our content, advice and answers may not be appropriate for your situation. Accordingly, we recommend that you get different opinions and seek the advice of your accountant and other financial advisers before making any final decisions or implementing any financial or investment strategy.

 

Read more Small Biz Adviser stories here.
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See Also
Figuring out the reasons for a cash flow problem
Warning signs of a business in trouble
How to survive an economic downturn
More Small Biz stories

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