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With holiday sales expected to reach
$470.4 billion this year -- down $4 billion from
2007 -- retailers will be pulling out all the
stops to get you to spend more money than you
initially planned.
It's easy to get carried away with the spirit of the season and to overspend when shopping for gifts. Here are seven ways you can bust your budget without even trying.
| With the holiday season suddenly upon us, retailers will be pulling out all the stops to get you to spend more money than you initially planned. Here's what not to do. |
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1.
Don't make a list
And don't check it twice. If you don't know who
you're shopping for or how much you're going to
spend, you're basically playing Russian roulette
with your finances -- maybe you'll have enough
to cover your costs and maybe you won't.
"The easiest way to avoid overspending
is to sit down and make a list of everyone you
are going to buy a gift for," says Jan Dahlin
Geiger, author of "Get Your Assets in Gear!
Smart Money Strategies." "Decide first
how much money you are willing to spend overall,
then make an allocation by person."
Of course, you've got to stick to
the list for it to work. If you find a great deal
and can buy the perfect gift while spending less
than your allotted amount on the person, don't
rush to spend the money you saved -- consider
yourself ahead of the game.
2.
Act like Santa Claus
Sometimes we get carried away with the sprit of
the season and start buying gifts for friends
and relatives we haven't seen in years. Once you've
made your list of people you want to buy gifts
for, and the amount of money you intend to spend,
don't change it.
Inevitably someone you didn't plan
to buy a gift for will buy one for you, but, Geiger
says, "Just because someone else gives you
a gift doesn't mean you are obliged to reciprocate.
If you feel strongly about doing something to
acknowledge the generosity of others, come up
with another way to do so that doesn't require
spending a lot of money. Bake a huge batch of
cookies or brownies and give them to those you
feel obligated to give a gift to, but don't really
want to."
Or head that problem off in the
beginning by suggesting to friends and family
members that you all refrain from exchanging gifts
this year and plan to spend time together after
the holidays instead.
3. Go overboard with gift cards
If you think giving loved ones gift cards so they can find items that appeal to their own tastes seems like a great idea, you're not alone.
"Many of us spend more on a gift card than we would otherwise because it says the dollar amount right on the card," says Sally Herigstad, author of "Help! I Can't Pay My Bills."
However, in these lean times, people are starting to cut back. According to Archstone Consulting
in Stamford, Conn., sales of gift card purchases
will dip 5 percent to $25 billion in 2008.
Even still, with the average amount per card
of $53, not only could you likely save money by
finding a more sentimental -- and less expensive
-- gift, you may save your loved ones money as
well. According to Stored Value Solutions, 53
percent of gift card recipients spend more than
the value of their cards and 20 percent pay retailers
to reload the cards.
To find out more about giving gift
cards, check out Bankrate's 2008
Gift Card Study.
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